What it sells
AI tools for manufacturing supply chains.
Business model breakdown
Buyer: who owns the budget?
Heads of supply chain, operations and purchasing at hard-tech manufacturers.
Trigger: what makes them buy now?
Northwood case: rapid growth made email/spreadsheet-based requests, quotes, approvals and supplier communication hard to trace; the company needed ERP rollout without interrupting production.
Workflow: what inputs become what output?
Send and track supplier quote requests, handle internal requisitions and approvals, issue purchase orders, and track supplier on-time delivery and quality, without requiring a supplier portal.
Economics: what it saves and how it charges
Subscription priced by capabilities, integrations, controls and support, not per seat.
Distribution: how it reaches customers
Demo-led ('Get a demo', personalized supply chain assessment).
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| 2025-10-22 | — | $4M | — | news.google.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.