What it sells
HR tech.
Business model breakdown
Buyer: who owns the budget?
UnverifiedHR / talent acquisition heads.
Trigger: what makes them buy now?
Slow manual sourcing and background-check turnaround: NINA promises roles filled in half the time, and TRACE completes verification in hours not days with lower per-check cost than legacy vendors (no minimums).
Workflow: what inputs become what output?
Trigger check from ATS, collect candidate consent, agent queries registries and returns report; NINA sources, qualifies and introduces candidates.
Economics: what it saves and how it charges
NINA per-seat subscription; TRACE per-check with no minimums, claims cost reduction vs legacy vendors.
Distribution: how it reaches customers
Self-serve for NINA, demo-led for TRACE, ATS integrations (Greenhouse, Lever).
Funding history and coverage
| Round date | Stage | Amount | Investors | Source |
|---|---|---|---|---|
| 2026-04-14 | Series A | $8M | — | news.google.com |
Profiles summarize public reporting and company websites. Business-model notes are MaxBC's reading of that material, not confirmed facts; unknowns are left blank rather than guessed. Updated 2026-10-12.